Journalism

Jewish News

CONFIDENT EMPLOYEE SOCIAL PRESENCE

"Real View put on a wonderful session. The team came away with really strong and actionable ways to improve their LinkedIn presence, as did I."

Justin Cohen MBE
News Editor / Co Publisher Jewish News

57%

more likely to see increased sales leads when a brand is active on social media.

x2

Consumers are twice as likely to buy from someone who shows personal valuesonline.

81%

of customers need to trust a brand before buying.

THE CHALLENGE

Employees lacked LinkedIn structure and best practice

The team at Jewish News had years of industry experience, but didn't know how to translate their specific use cases to LinkedIn. Some were active on other channels like Instagram but most knew the importance of getting better at using LinkedIn.

OUR APPROACH

Workshop designed for winning on LinkedIn

We created a bespoke LinkedIn workshop designed to educate the team across the Jewish News. We kept the session interactive and practical so people had the space to ask questions and come out with real ways to progress.

The outcome

Training that translates into real opportunities

From that session, we were able to move the team from lacking a process, not confident being present and lacking a narrative to overcoming all of these. The feedback was 100% positive and the team want to do another to follow on.

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what we delivered

✦ More confident and socially aware team

✦ Strong idea of building a personal brand

✦ An approach to social selling

WHAT THEY WALKED AWAY WITH

✦ Specific framework for building a social presence

✦ Roadmap and benchmarks for moving forward

✦ Clear understanding of best practice

Client quote

"Real View put on a wonderful session. The team came away with really strong and actionable ways to improve their LinkedIn presence, as did I."

Justin Cohen MBE
News Editor / Co Publisher Jewish News

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