Awards Consultancy
“They consistently brought smart, creative ideas to the table and weren’t afraid to think outside the box when shaping both my personal and company LinkedIn presence.”
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more likely to see increased sales leads when a brand is active on social media.
Consumers are twice as likely to buy from someone who shows personal valuesonline.
of customers need to trust a brand before buying.
Awards Experts had already built trust and recognition within the creative industry, but their online presence lacked consistency and visibility to truly resonate with their target audience ahead of Cannes Lions. Without a strategic visibility system, their expertise and industry credibility wasn’t converting into meaningful engagement, or inbound conversations with the right audience.
A multi-phase visibility-to-revenue programme designed to translate Awards Experts’ industry expertise into consistent market visibility. Strategic audits refined the overall visibility strategy before ongoing static and video-led thought leadership content was managed and published across LinkedIn. A Cannes Lions-focused webinar campaign further communicated their expertise around awards strategy, while continuous optimisation and audience analysis ensured visibility translated into trust and meaningful industry conversations.
Within six months, Awards Experts transformed from a low-visibility online presence into a recognised authority within the awards industry. Consistent thought leadership, educational content, and webinar-led campaigns reinforced the trust already built offline while increasing visibility amongst senior creative professionals ahead of Cannes Lions 2026. What began as an overlooked presence evolved into a consistent visibility engine generating targeted ICP engagement, industry attention & high-value commercial conversations.
✦ LinkedIn profile optimisation for both founder & company pages
✦ Weekly thought-leadership static posts & video-led content
✦ Webinar strategy, promotion & ICP audience targeting
✦ Weekly analytics reviews, engagement tracking & optimisation
✦ A stronger LinkedIn presence built around trust, visibility & expertise
✦ Consistent engagement from senior creative industry audiences
✦ A recognised industry authority within the awards industry
✦ A scalable visibility system backed by analytics & optimisation
“They consistently brought smart, creative ideas to the table and weren’t afraid to think outside the box when shaping both my personal and company LinkedIn presence.”
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